Define Match Criteria
The current builder gives you three fields:- Contact should match
- Company should match
- Disqualify if
Use a Score Threshold
You can also turn on Filter contacts by score and set a minimum threshold. This is useful when you want only stronger matches to continue through the flow.Common Uses
- send strong-fit contacts into your main outbound path
- disqualify weak matches early
- combine qualification with a later Conditional Split on lead score
Keep criteria specific and short. Clear rules are easier to maintain and review.

