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Signals are a source type in First Touch, alongside audiences. A signal flow enrolls contacts when matching signal events are available.

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What Signals Are

Signals are event-driven sources for flows. Instead of starting from a saved contact list, a signal-based flow starts from tracked activity such as website visits or other monitored changes.

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What You See On The Signals Page

The Signals page shows a table with:
  • Name
  • Enabled
  • Flow
If a flow is linked, the Flow column opens that flow in Flow Builder.

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Common Signal Types

Signal types may include:
  • Company website traffic
  • Contact website traffic
  • Tech stack shifts
  • General
  • Job postings
  • Linkedin listening
  • LinkedIn engagement capture
  • Leadership changes
  • Funding updates
  • Champion tracking
  • Hiring

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Enable Or Disable Signals

When a signal is unlocked, you can turn it on or off from the Enabled column.
  • turning a signal on allows new matching events to be used by its linked flow
  • turning a signal off stops new signal-driven intake for that signal
The setting persists after refresh.

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Locked Signals

Some teams may see locked signals instead of toggles. When a signal is locked:
  • the Enabled column shows a lock icon
  • the Flow column may show -
  • the page includes a Contact us link to request access
Lock state is account-dependent. Some workspaces may see a mix of unlocked and locked signals, while others may see all signals locked.

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Signals And Flows

Signals are tied to flows rather than standalone outreach.
  • use the Flow column to open the linked flow
  • in Flow Builder, signal-based sources are treated as Contact-level signal
  • signal flows are distinct from audience-based flows
For signal-sourced flows:
  • the flow source is signal-based, not audience-based
  • Flow Builder can show awaiting signal events before enrollment
  • signal event enrollment is handled from the flow, not from the Signals table

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Notes

  • Signals and Audiences are two different source types in First Touch.
  • Audiences start from a saved group of contacts.
  • Signals start from matching events tied to a signal source.